Ben Matasar
Q: Do you sell the $1.50 hot dogs everywhere?
A: Yes. It’s one of our top-selling items in Japan and Korea.
Q: How you account for that? Is it the American thing again?
A: It’s a great meal. For a buck fifty — the prices vary depending on the currency obviously. The customers love it. They think it’s a great item. I eat it myself. They’re very healthy; they’re very good for you.
Q: How long have they been $1.50?
A: Since we started. Well, we were open a year and a half before we put a hot-dog stand in at the original downtown location. It’s been a buck-fifty for a hot dog and a coke.
Q: If that price ever goes up, what will it mean?
A: That I’m dead. It’s amazing how creative we have been to figure out ways to keep the price down. It was a Sinai hot dog, and now it’s a Kirkland Signature hot dog. It’s actually 4.4 ounces, so it’s slightly bigger than a quarter pound now.

